Many business owners and decision makers realize the importance of giving corporate gifts for the office, but they have a big problem: they gave them wrong! Giving the wrong executive gift is worse than giving none at all, as it shows that you don’t really know your recipients. Instead, learn about these common mistakes associated with corporate office gifts and how you can avoid them.
Mistake #1: Giving a themed executive gift without knowing the recipient
Nothing says you don’t know your recipients like giving them a gift they would never use. Golf is a common hobby and because of this, there are a number of golf themed gifts. However, don’t assume your recipient enjoys sports. If you’re unsure, give an executive gift that doesn’t fit a particular theme, such as a crystal pen set, watch, or plaque. However, if you know your recipient well, consider going with a themed gift. These can include airplane watches for flight enthusiasts, treadmill watches for exercise lovers, and other themed corporate gifts for the office.
Mistake #2: Don’t forget about the ‘little people’
If you plan to give a custom etched crystal award to a client to commemorate a special occasion, don’t forget about the receptionist or business assistant. Often these gatekeepers can mean the difference between having an upcoming meeting or being turned away at the door. Instead, give them a token of appreciation, such as a plaque. This little gift can help you show your appreciation, but it can also help you open the door the next time you want to meet with the decision maker.
Mistake #3: Choosing the wrong time of year
Every holiday season, companies around the world fill up on corporate gifts for the office. Instead of your gift getting lost in the crowd, consider sending a custom engraved crystal award for Thanksgiving or New Years. This will help ensure that your gift does not get in the way of others and will help make it stand out even more.
Mistake #4: Not including a business card
Whether you’re giving a custom engraved crystal award or another type of executive gift, include a personal card. While it may be tempting to run to the nearest card store and buy a box of cards with a generic message, consider having them professionally printed for that personal touch. If you don’t have time to print them or they are prohibitively expensive, definitely take the time to get everyone within your organization to sign a card.
No matter what type of corporate gifts you choose for the office, it’s important to take the time to get it right. Going that extra mile shows your recipient that you really care and that the gift isn’t just a meaningless token. Avoid these mistakes, and you can ensure that your recipients appreciate your gift and how much they mean to you.