This article will give you a basic overview of how to use the Internet to build your MLM business online.
When the MLM industry was created, recruits relied heavily on their family and friends to build their MLM business. Internet did not exist and no one had personal computers in their homes like today.
Well, fast forward a few years to the great Internet age. Almost everyone has a computer with Internet access. The Internet has completely changed the MLM industry. So why not use the most powerful tool in the world to build your online MLM business?
Basic elements you will need to build your online MLM business:
1: a computer
2: Internet access (preferably high-speed access)
3: email address
4: a website
5: Email autoresponder
Since you are reading this article online, we will assume that you already have a computer and Internet access. Let’s jump straight to item number three on the list.
You will need to set up a new email address for your MLM business. It’s a good idea to have your name in your email address so when prospects see your email they know it’s from you. Avoid using your MLM company name or product name. Also avoid using a name that is not related to you.
A good example is JohnSmith (AT) yahoo. An incorrect email address would be TheJuiceLady (AT) yahoo. The reason you would want to stay away from your MLM company name or product is because you might leave that company one day or the company might go out of business. Therefore, a private label email address is always the best option.
Website: You may already have a replicated company website that you received from your company where prospects can learn about your company, products, or services. You do not wish to use this website to promote your business. Your replicated website will be the last step for your prospects to visit after they are ready to join your team.
You should have a branded website where prospects can go and learn about you. Remember that your prospects do not know you at all. A private label website will give them a place to go so they can learn about you, build a relationship and earn your trust. This is very important in the online MLM business. It’s also a great way to let them know you’re a real person.
A blog is a great way for your prospects to learn about you. Now if you are not computer literate or have no idea how to create a website then you are in luck. There are great blogging sites that are easy to use even for beginners.
Blogspot and WordPress are two of the biggest on the web. They have templates you can use and great support systems in case you need help. Both websites offer a free version.
If you don’t want to do all that work, you can hire someone to create a website for you. Just do an online search for web designers or ask your family and friends if they know someone who could use a little extra money to create a website for them.
On your website, you don’t want to be a sales person or promote your business every 10 seconds. Fill your website with valuable content that people will like to read and come back for more, if you are too pushy or too salesy, people will pick up on it and not come back.
Email autoresponder – Having an email autoresponder is an important tool to have on your website. This is where your visitors can enter their name and email address to receive your emails.
With your auto responder, you can have emails already written and scheduled to be sent at certain times to your prospects. This way, you won’t waste all your time writing emails to new prospects. This is also a great way to stay in touch with your prospects to alert them if you have a new product coming out or joining another MLM company you can just send an email and have instant sales or even an instant downline just from sending an email.
You can find an email autoresponder service by doing an online search. There is usually a monthly fee for the service, so do your homework before you decide to spend your money on an email autoresponder service.
A faster way to take your MLM online is to be a member of a system that will have your website set up for you and your email autoresponder integrated into your website with the emails already written for you. This way you can focus your time on your business and not on all the small tasks of creating your websites.