There is no doubt that if you choose promotional ceramic mugs as part of your marketing campaign, they will not go to waste. Whether you work in a bank or on a farm, coffee or tea breaks are an inevitable part of everyone’s schedule, especially when it comes to people in a country like Great Britain. However, most of us, myself included, would not believe such vague facts until solid proof is provided. Therefore, through this article I will present five facts that support the advantages of using promotional mugs as part of your marketing campaign:
1. Effective cost:
Since the cost is a factor that cannot be left out no matter what, it must be taken into account when choosing a gift for the campaign. Available in abundance, these mugs are one of the most affordable gifts.
2. Eye Catching:
Any product, be it a cup or a bottle, creates an impact on the eyes long before the mind can visualize it. Mugs, especially well-adorned ones, made of ceramic grab a lot of attention from the recipient in addition to grabbing the attention of onlookers. These are capable of doing wonders for your brand when given away at conferences, seminars or trade shows.
3.Utility
Mugs are one of those gifts that are always appreciated because they are always used, if not for drinks, then as a stationery item. There is no end to their usefulness, from the office to a trip, they can be used anywhere. As the user takes a sip of his brewed coffee, viewers look at his logo on the cup.
4. Sustainable:
Ceramic mugs that are made of ceramic have a higher durability compared to glass mugs. Thus, they will promote your brand as long as they are intact. Furthermore, since they are attractive to the eye and durable, the user will not hold back from using them.
5.Practical:
Taking into account the usefulness and other characteristics of promotional ceramic mugs, it would not be incorrect to say that they are very practical gifts that can enhance the brand image as well as intensify the client-company relationship.
A marketing company that does not consider the non-financial rewards of using marketing tools like coffee mugs may be missing out on growth opportunities in the marketplace. In this regard, take my advice and present coffee mugs to your customers this season, as they are more than just a money-making machine!