The article is a very efficient vehicle to drive more traffic to your website, increase your page rank and, as a consequence, get more leads for your sales department. If you are new to SEO or want your website to rank higher in Google, you should be aware of the differences in search engine treatment for article and press release. Let’s review article submission strategy and your special niche compared to PR or video and text blogging:
1. Article means new knowledge and no ads. When you are writing your article, try to keep a reasonable compromise between you and the publisher of the media portal: you would like to put as many keywords as possible in the article header, while the article publisher will try to minimize the number of keywords. in the header – the editor is stronger than you: you can simply reject the article, which abuses your header and introductory sentences. The article allows the logo of the author (not the company) or a small photo
2. Press Release means an announcement of a new product or service and has sections on date and place, introduction, body, and about the company. The press release normally allows you some form of publicity, but in a very modest way. The press release can be placed on a large number of media sites, sometimes for a small fee, but often for free. The press release generally has a shorter life cycle and is forgotten in a few months, similar to a paper magazine or newspaper publication.
3. Where to send. Assuming your story is ready for publication, the next question is where to send it? This requires you to do your homework and preparation. Open Google, type in the search box something like “submit your article”. A lot of web pages will be on the first page. Well, open each one one by one, set up an account (usually free), and go ahead and post. Then you should expect the portals of new article submission sites to send you invitations to publish on their sites and you will become an established author in a very short period of time; If you publish one article a week, a year is a reasonable period to become a famous author.