What is the most effective way to market US properties for sale to international real estate buyers in Canada, South America, the UK and Europe?
The secret is to market your US real estate on the Internet. According to the National Association of Realtors, 2008 Profile of International Home Buyers, most international home buyers begin their search online. Putting your US real estate on the internet is the best way to advertise to buyers in other parts of the world, especially in places like England where real estate brokers focus more on negotiating deals than selling of properties. Use popular US real estate search sites that will translate your US property listings into most languages (including Bulgarian, Estonian and Finnish), so you don’t have to worry about write your real estate listing in multiple languages. It is important to provide your international buyer with a comfortable search environment that is designed specifically for them.
Another benefit of listing your US real estate on US real estate search sites that list US property listings is that you get a web page optimized for your property, complete with a URL that is submitted to hundreds of national and international search engines and directories. Also, your listing is syndicated and listed on major real estate search sites like Trulia, Zillow, etc., which will maximize your exposure.
Once your property is featured on your own web page, you can market it by including a link to your web page under your signature every time you send out an email, property brochure, or print advertisement. This will greatly increase the effectiveness of your property promotion for international and local buyers.
With the US real estate market still depressed, US property sellers must use all methods to market their real estate to international buyers. After years of weakness, international homebuyers view US real estate as a bargain and a good investment.
US property search sites are an online source for US properties, specializing in foreign buyers. More than 100,000 international real estate seekers a month buy properties across the United States on the site. The site is uniquely designed to cater to the needs of foreign buyers, with a comfortable shopping environment, multilingual capabilities, targeted search options, and much more. US property search sites offer free search listings to all visitors with customizable search tools and filter results. Listings are free on the site and include commercial properties, houses, bank REO properties, HUD foreclosures and more.
US real estate search sites offer guides and resources for international buyers to help you buy homes in the US, ensuring understandable communication and a stress-free and hassle-free buying experience. If you are looking to market a property in the US or are interested in advertising your US property to international buyers, this site is a must!
International home buying in the US continues to be significant. Despite the recent slowdown in the US housing market, US real estate remains a popular option for many people outside the country. Simply put, if you’re not using US real estate search sites to advertise your properties to international buyers, you’re missing out on the majority of the buying interest population. By using US property search sites, you are not only opening yourself up to a market of foreign buyers, but you are also using a site with a host of features to ensure that your listings reach interested and potential buyers in all markets. through multiple advertising venues. listings, posts, announcements and more.
